ANC Campaign Poster Causes Hassles Over ‘hustle’

At first, the public wondered at the posters, thinking they may be some kind of joke played by Julius and his buddies.

Unfortunately, no one has come forward to claim responsibility and so we must assume that this was, in fact, a legitimate attempt by the ANC to capture the attention of young voters.

Perhaps they should have consulted a dictionary first? (Or perhaps those who put the campaign together are part of the reason for our mortifying 30% minimum pass rate.)

What exactly is meant by “hustle” is not clear in this context – except that it could help create a “better life for all.” We’re not sure if this means all ANC members, or all South Africans…

The dictionary defines ‘hustle’ as follows:

-  To move or act energetically and rapidly
-  To push or force one's way
-  To act aggressively, especially in business dealings
-  Slang - An illicit or unethical way of doing business or obtaining money; a fraud or deceit

All of which seem to fit with the current ethos of the ANC, with President Zuma and Nkandlagate leading the way. (I wonder if Thuli Madonsela will be able to use the posters as evidence?)

The Urban Dictionary expands on the conventional definition:

"Anythin you need to do to make money... be it sellin cars, drugs, ya body. If you makin money, you hustlin."

I’m not saying that hustlers shouldn’t get a vote. But I probably wouldn’t put it on a poster.